Thursday, December 30, 2010

Unconventional chic

Lacoste's spring 2011 ads are pure fashion genius, the kind of thing that gets me excited about advertising. I'm a proud sucker for good marketing, and this is right up my alley. Featuring some of today's biggest models (Liya Kebede, Anja Rubik & Noah Mills, from above) wearing classic white polos over black tie evening wear, the campaign states "Unconventional Chic: Lacoste." Suddenly I cannot live without a simple white Lacoste polo: homerun!

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